Inn Style

Branding the Reservation Revolution

While at Condiment I saw the conception of a simple booking system for B&Bs, Inn Style. It’s easier, better looking and cheaper than any other you may have used . This is why Inn Style deserved a great brand.

Most other similar apps look daunting, stale and dull. Inn Style needed to be new and fresh, to help shake up the market a little. I initially took inspiration from motel Americana, especially neon signage. The style and typography are unlike anything we have in the UK, so it made sense that such a contrast would match the difference in the new from the old ways of booking.

A heavily manipulated typeface, plus a modern and varied color scheme, bring the logo together perfectly.

Interrobang - Inn Style
Interrobang - Inn Style
Interrobang - Inn Style
Interrobang - Inn Style
Interrobang - Inn Style
Date Working At
2012 Condiment
Skills
Branding, Web & Code

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